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Akzeptanz von Produktinnovationen [[electronic resource] ] : Eine Einführung / / von Christian Arnold, Christoph Klee
| Akzeptanz von Produktinnovationen [[electronic resource] ] : Eine Einführung / / von Christian Arnold, Christoph Klee |
| Autore | Arnold Christian |
| Edizione | [1st ed. 2016.] |
| Pubbl/distr/stampa | Wiesbaden : , : Springer Fachmedien Wiesbaden : , : Imprint : Springer Gabler, , 2016 |
| Descrizione fisica | 1 online resource (41 p.) |
| Disciplina | 658.575 |
| Collana | essentials |
| Soggetto topico |
Marketing
Management Industrial management Innovation/Technology Management |
| ISBN | 3-658-11537-8 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Nota di contenuto | Inhaltsverzeichnis; Kapitel-1; Einleitung; Kapitel-2; Produktinnovationen aus betriebswirtschaftlicher Sicht; 2.1 Zum Innovationsbegriff; 2.2 Erfolgsforschung; Kapitel-3; Akzeptanzforschung; 3.1 Zum Akzeptanzbegriff; 3.2 Diffusionstheorie; 3.3 Theory of Reasoned Action und Theory of Planned Behavior; 3.4 Technology Acceptance Model; Kapitel-4; Widerstände; 4.1 Psychologische Reaktanz; 4.2 Erlernte Hilflosigkeit; Kapitel-5; Schlussbetrachtung; Literatur |
| Record Nr. | UNINA-9910483320503321 |
Arnold Christian
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| Wiesbaden : , : Springer Fachmedien Wiesbaden : , : Imprint : Springer Gabler, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Becoming a leader in product development : an evidence-based guide to the essentials / / Ebenezer C. Ikonne
| Becoming a leader in product development : an evidence-based guide to the essentials / / Ebenezer C. Ikonne |
| Autore | Ikonne Ebenezer C. |
| Pubbl/distr/stampa | [Place of publication not identified] : , : Apress, , [2021] |
| Descrizione fisica | 1 online resource (245 pages) |
| Disciplina | 658.575 |
| Soggetto topico |
New products - Management
Leadership |
| ISBN | 1-4842-7298-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910502621603321 |
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Ikonne Ebenezer C.
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| [Place of publication not identified] : , : Apress, , [2021] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Come realizzare l'innovazione rapida dei prodotti : modelli, metodi, strumenti / Mario Boroni Grazioli
| Come realizzare l'innovazione rapida dei prodotti : modelli, metodi, strumenti / Mario Boroni Grazioli |
| Autore | Boroni Grazioli, Mario |
| Pubbl/distr/stampa | Milano : Il sole 24 ore libri, 1992 |
| Descrizione fisica | xx, 214 p. ; 21 cm. |
| Disciplina | 658.575 |
| Collana | Guide de Il Sole 24 Ore |
| Soggetto topico | Prodotti industriali |
| ISBN | 887187210X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ita |
| Record Nr. | UNISALENTO-991000436179707536 |
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Boroni Grazioli, Mario
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| Milano : Il sole 24 ore libri, 1992 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. del Salento | ||
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Configurazione di prodotto / Cipriano Forza, Fabrizio Salvador
| Configurazione di prodotto / Cipriano Forza, Fabrizio Salvador |
| Autore | Forza, Cipriano |
| Pubbl/distr/stampa | Milano, : McGraw-Hill, ©2003 |
| Descrizione fisica | XVI, 220 p. : fig. ; 24 cm |
| Disciplina | 658.575 |
| Altri autori (Persone) | Salvador, Fabrizio |
| Soggetto topico | Prodotti industriali - Progettazione |
| ISBN | 8838660875 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ita |
| Record Nr. | UNICAS-RML0287362 |
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Forza, Cipriano
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| Milano, : McGraw-Hill, ©2003 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. di Cassino | ||
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Corporate governance [[electronic resource] ] : corporate mandate
| Corporate governance [[electronic resource] ] : corporate mandate |
| Autore | Vinten Gerald |
| Pubbl/distr/stampa | [Bradford, England], : Emerald Group Pub., 2004 |
| Descrizione fisica | 1 online resource (162 p.) |
| Disciplina | 658.575 |
| Collana | Managerial auditing journal |
| Soggetto topico |
Corporate governance
Auditing |
| ISBN |
1-280-51536-8
9786610515363 1-84544-396-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
CONTENTS; EDITORIAL ADVISORY BOARD; Abstracts and keywords; Ethics: toward globalization; Can financial ratios detect fraudulent financial reporting?; Corporate governance, strategy and corporations law The case of Jack in the Box Inc.; The audit of municipal corporations - a quest for professional dominance; The impact of corporate ethical values on perceptions of earnings management; Dimensions of pressures faced by auditors and its impact on auditors' independence A comparative study of the USA and Australia; Annual corporate information: importance and use in Saudi Arabia
Restoring public trust in the accounting profession by developing anti-fraud education, programs, and auditingBook reviews; News; Note from the publisher |
| Record Nr. | UNINA-9910777069503321 |
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Vinten Gerald
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| [Bradford, England], : Emerald Group Pub., 2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Corporate governance [[electronic resource] ] : corporate mandate
| Corporate governance [[electronic resource] ] : corporate mandate |
| Autore | Vinten Gerald |
| Pubbl/distr/stampa | [Bradford, England], : Emerald Group Pub., 2004 |
| Descrizione fisica | 1 online resource (162 p.) |
| Disciplina | 658.575 |
| Collana | Managerial auditing journal |
| Soggetto topico |
Corporate governance
Auditing |
| ISBN |
1-280-51536-8
9786610515363 1-84544-396-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
CONTENTS; EDITORIAL ADVISORY BOARD; Abstracts and keywords; Ethics: toward globalization; Can financial ratios detect fraudulent financial reporting?; Corporate governance, strategy and corporations law The case of Jack in the Box Inc.; The audit of municipal corporations - a quest for professional dominance; The impact of corporate ethical values on perceptions of earnings management; Dimensions of pressures faced by auditors and its impact on auditors' independence A comparative study of the USA and Australia; Annual corporate information: importance and use in Saudi Arabia
Restoring public trust in the accounting profession by developing anti-fraud education, programs, and auditingBook reviews; News; Note from the publisher |
| Record Nr. | UNINA-9910821218403321 |
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Vinten Gerald
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| [Bradford, England], : Emerald Group Pub., 2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Corporate governance [[electronic resource] ] : corporate mandate
| Corporate governance [[electronic resource] ] : corporate mandate |
| Pubbl/distr/stampa | [Bradford, England], : Emerald Group Pub., 2004 |
| Descrizione fisica | 1 online resource (162 p.) |
| Disciplina | 658.575 |
| Collana | Managerial auditing journal |
| Soggetto topico |
Corporate governance
Auditing |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-280-51536-8
9786610515363 1-84544-396-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
CONTENTS; EDITORIAL ADVISORY BOARD; Abstracts and keywords; Ethics: toward globalization; Can financial ratios detect fraudulent financial reporting?; Corporate governance, strategy and corporations law The case of Jack in the Box Inc.; The audit of municipal corporations - a quest for professional dominance; The impact of corporate ethical values on perceptions of earnings management; Dimensions of pressures faced by auditors and its impact on auditors' independence A comparative study of the USA and Australia; Annual corporate information: importance and use in Saudi Arabia
Restoring public trust in the accounting profession by developing anti-fraud education, programs, and auditingBook reviews; News; Note from the publisher |
| Record Nr. | UNINA-9910449850003321 |
| [Bradford, England], : Emerald Group Pub., 2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Corporate strategy and product innovation / edited by Robert R. Rothberg
| Corporate strategy and product innovation / edited by Robert R. Rothberg |
| Edizione | [2. ed] |
| Pubbl/distr/stampa | New York, : Free Press, 1981 |
| Descrizione fisica | XIV, 529 p. ; 25 cm |
| Disciplina | 658.575 |
| Soggetto topico | Prodotti industriali |
| ISBN | 0029275202 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNISANNIO-UAN0179613 |
| New York, : Free Press, 1981 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. del Sannio | ||
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Customer Centricity in New Product Development : Radical Customer Orientation As the Key to High-Potential Innovations
| Customer Centricity in New Product Development : Radical Customer Orientation As the Key to High-Potential Innovations |
| Autore | Rademacher Ute |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Berlin, Heidelberg : , : Springer Berlin / Heidelberg, , 2023 |
| Descrizione fisica | 1 online resource (47 pages) |
| Disciplina | 658.575 |
| Collana | Essentials Series |
| Soggetto topico |
Fidelització dels clients
Productes nous Estudis de mercat |
| Soggetto genere / forma | Llibres electrònics |
| ISBN | 3-662-67697-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Intro -- What You Can Take Out from this essential -- Contents -- About the Author -- 1 Customer Centricity-More Than just Customer Orientation -- 2 Product Development in Agile Times -- 3 Understanding Customers-Consumer Psychology for Innovators -- 3.1 Wanting to Have-Motivational Psychology -- 3.2 Thinking, Evaluating, Deciding-Cognitive Psychology -- 4 Developing Products Step By Step -- 4.1 Customer Insights-The Pivot Point of Innovative Ideas -- 4.2 What Do We Offer? Customer Benefits Instead of New Features -- 4.3 Too Good to be True? Building Credibility and Trust -- 4.4 The Essence-Capturing the Core of the New Product -- What You Can Learn From this essential -- References. |
| Record Nr. | UNINA-9910755087303321 |
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Rademacher Ute
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| Berlin, Heidelberg : , : Springer Berlin / Heidelberg, , 2023 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Customer-centricity the new path to product innovation and profitability / / Josep F. Valls Giménez
| Customer-centricity the new path to product innovation and profitability / / Josep F. Valls Giménez |
| Autore | Giménez Josep F. Valls |
| Pubbl/distr/stampa | Newcastle upon Tyne, England : , : Cambridge Scholars Publishing, , [2018] |
| Descrizione fisica | 1 online resource (vi, 150 pages) |
| Disciplina | 658.575 |
| Soggetto topico |
New products
Technological innovations Customer relations |
| ISBN | 1-5275-1913-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Intro -- Table of Contents -- Acknowledgements -- Introduction -- Part I -- Chapter One -- Chapter Two -- Chapter Three -- Chapter Four -- Part II -- Chapter Five -- Part III -- Chapter Six -- Chapter Seven -- Part IV -- Chapter Eight -- Part V -- Chapter Nine -- Bibliography. |
| Record Nr. | UNINA-9910793374703321 |
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Giménez Josep F. Valls
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| Newcastle upon Tyne, England : , : Cambridge Scholars Publishing, , [2018] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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